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Why we invested in Easy Sales

The Problem: The eCommerce maze 

In today’s digital age, successful merchants need to be everywhere at once. They’re not just selling on their own websites but also on various marketplaces like Amazon, eBay, and Etsy. This creates a labyrinth of challenges—listing products, managing orders, and synchronizing data across multiple platforms. And let’s not forget, that existing integration solutions are often expensive and cumbersome. 

The Solution: EasySales, your eCommerce swiss army knife 

EasySales is a SaaS platform that serves as a one-stop-shop for eCommerce merchants. It allows them to list their products across multiple marketplaces and manage orders centrally. The platform is plug-and-play, meaning it can be connected in minutes without any coding. It offers real-time synchronization through API integrations and is designed for self-service, requiring no training to use. 

The Market: A sea of opportunity 

The eCommerce market is booming, and the COVID-19 pandemic has only accelerated this trend. In 2023, multi-channel sales are expected to make up nearly 46% of all eCommerce sales. With over 26 million eCommerce sites globally and a record 22 billion monthly visits to global retail e-commerce sites as of June 2020, the market potential for EasySales is enormous. 

Why now?  

Several factors make this the perfect time for a solution like EasySales. Rapid urbanization, increasing internet penetration, and the widespread use of mobile devices have all contributed to a surge in online shopping. The pandemic has further accelerated this trend, making eCommerce not just a convenience but a necessity. 

The team: The masterminds behind EasySales 

The EasySales team brings a wealth of experience to the table. The CEO and CTO both have over 10 years of experience in technology consulting and software development, respectively. The CRO and COO also bring a decade of experience in their fields, making this a well-rounded and highly capable team.

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